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Another Sermonic Form For Preaching
Learning From AdvertisingAnother Sermonic Form for Preaching If you are new to this blog, here’s where we are: We are in a series of posts with the overall theme of what we can learn from advertising to improve our preaching. In the last two posts we have considered the sermonic form, or how the sermon unfolds. In […]
A Second Look At The Sermonic Form
Learning From AdvertisingA Second Look At The Sermonic Form In the last post we saw how advertisers develop an ad in order to touch on our involvement with the product they are seeking to sell. We then applied that to the sermonic form, or the way our sermons unfold. In this post we are going to take […]
What Advertising Teaches Us About Sermon Outlines
Learning From AdvertisingWhat Advertising Teaches Us About Sermon Outlines We are in this series of posts about what we can learn from advertising that might make our sermons more impactful. The first in the series of posts is here. In this post we want to consider what advertising teaches us about sermon outlines that we use […]
The Advertising Focus Group and Preaching
Learning From AdvertisingThe Advertising Focus Group and Preaching If you are just joining us, we have been considering what we can learn from the world of advertising that may help to make our preaching more effective. The first post in the series is here. In this post we are going to consider the advertising focus group and […]
Knowing Your Audience Makes Preaching Effective
Learning From AdvertisingKnowing Your Audience Makes Preaching Effective Another thing we learn from advertising as we approach our preaching: Knowing your audience makes preaching effective in the minds and hearts of the hearers. This is part of a series of posts on this subject. The first one is here. The link here will direct you to an […]